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NHTSA Launches Campaign to Combat Speeding

August 8th 2022

According to the National Highway Traffic Safety Administration (NHTSA) over 11,000 people were killed in crashes that involved speeding in 2020. This was a 17% increase from 2019. About 25% of drivers 18 to 44 involved in fatal crashes were speeding, and young men were found to be the most likely to be speeding at the time of a fatal crash.

In 2020, it was also found that 35% of male drivers 15-20 and 32% of male drivers 21-24 who were involved in fatal crashes were speeding [1].

Accordingly, NHTSA has launched the Speeding Wrecks Lives campaign, which runs from July 20 to August 14, 2022. The campaign is supported by an $8 million national media buy. The campaign is meant to target drivers 18 to 44 years old, which the data shows are the most likely to be involved in speeding-related fatal crashes [2].

In addition to the data reported, some additional concerning statistics were reported for 2020 [2]:

  • Local roads (not interstates) saw the most speeding, with 87% of all speeding-related traffic fatalities occurring on non-interstate roads.
  • Speeding contributed to 37% of the fatal crashes in work zones.
  • Speeding was a factor in more fatal crashes on wet roads than dry roads.
  • Drinking and speeding is the deadliest combination.

NHTSA advises everyone to remember the following when it comes to speeding [1]:

  • Speeding reduces your ability to safely steer around vehicles, objects, or curves.
  • Speeding extends the time it takes your vehicle to stop.
  • Speeding increases your risk of a crash because other vehicles and pedestrians may not be able to judge your distance accurately.

More resources and information about speeding can be found here [3].

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[1] https://www.nhtsa.gov/campaign/speeding-catches-up-with-you

[2] https://www.nhtsa.gov/press-releases/nhtsa-launches-new-campaign-remind-drivers-speeding-wrecks-lives

[3] https://www.nhtsa.gov/risky-driving/speeding